Investments: Where to Start?

by Joe N. Pollifrone 01/20/2020

Photo by 3D Animation Production Company via Pixabay

Have you received your 401K packet? It probably had some selections to make, such as a list of investment options to choose from. A small choice like this makes a big difference down the road. Whether you own a 401K, need to fund your own retirement, are putting a down payment on a home, or have some money left to you by a relative, there are some basic investment principles.

Stocks Are Still Your Best Bet

Every decade or two, the stock market tanks, everyone panics and some people say stocks are just a gamble. And if you get excited and buy in heavily while the Dow is nearing its peak, you will have a problem when the inevitable downturn comes. But consider this: since 1957, when the S&P 500 (an index of the top 500 stocks, a more accurate all-around market measure than the Dow) was established, its issues have returned around 9 percent a year. That’s despite a decade-long slump in the 70’s, the dot.com bust of 2000, and the “Great Recession” that started in 2008. If you’re in the market for another 20, 30 or 40 years, these setbacks are merely a dip in your long-term, upward progression.

Some other pointers:

  • Dollar cost average by buying small amounts regularly over time. If you’re in a 401K, this is automatically done for you. Don’t “buy high” by jumping on board when the market’s hot.

  • If you have a 401K, try to make the maximum contribution. If your employer matches, you’re turning down free money if you don’t.

  • Don’t get excited about what’s hot today. When stocks are low, some people say gold is a no-lose choice. It’s not. It will come down. In the late 90s, day traders were bragging constantly about their latest coup, investing in startups that had never made money and never would. It came to a screaming halt in 2000. 

  • Be careful of picking individual stocks. Few people beat the market average. Even professionals who manage funds don’t do well. Favor index funds. An S&P 500 index fund buys every stock in the S&P 500. It doesn't try to outguess the market. 

  • Financial advisers may come to you suggesting their favored investment. Be leery of anyone who presents a solution before understanding your situation.

Stick to a sound, steady plan and don’t get rattled by the noise around you, and you can build a comfortable nest egg over a lifetime.

About the Author
Author

Joe N. Pollifrone

For over 30 years, Joe Pollifrone has practiced real estate full-time as a licensed Real Estate Broker in California. Joe’s vast sales experience includes duplexes, tri-plexes, four-plexes, apartment buildings, land, condominiums, townhomes, fixer-uppers, estate properties, and bank-owned properties (REOs). He also is active in selling non-owner occupied properties and is well-versed in 1031 tax-deferred exchanges, property management, tenant/landlord issues, and local laws. During Joe’s career to date, he has sold in excess of $200,000,000 of real estate, including over $32,000,000 in REOs. 

Joe brought his deep experience to Sereno Group Willow Glen as a Broker Associate in 2012. He was the Sales Manager and lead a top-producing office. Joe would mentor new Sereno hires, making sure that they’re comfortable with the ethos of the office, plugged into Sereno’s network of contacts, and well-versed in the technology required of today’s real estate professionals. 

Joe prides himself on his proven ability to negotiate, extensive knowledge of contracts, and securing close of escrows in a timely manner. Both he and his clients credit his success to effective communication skills, honesty, and hard work. Joe is a native of San Jose and resides in Willow Glen with his wife of twenty-seven years, Kimi, his daughters Milan and Micaela and their two Goldendoodles, Tony-Luca and Marco.