Sereno | Christie’s International Real Estate

List With The
Pollifrone Team

Premium Marketing. Proven Results. Maximum Value.

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Globally

Connected

Christie’s International RE Network

$600M+

In Sales Volume

Top 1.5%

of Realtors Nationwide

Powerful &

Effective

Custom Marketing

Why List With Us

Your Home Deserves More Than a Sign in the Yard

The Pollifrone Team brings together deep market expertise, a global marketing platform through Christie’s International Real Estate, and the kind of hands-on service that produces results. With $600M+ in career sales and a track record that consistently places them in the top 1.5% of Realtors nationwide, Milan and Joe don’t just list your home — they engineer its sale.

From the first walkthrough to closing day, every decision is made with one goal in mind: maximizing your return. That means precision pricing backed by real market data, professional staging and photography that make buyers stop scrolling, and a marketing campaign that reaches qualified buyers locally, nationally, and internationally through the Christie’s network.

Silicon Valley real estate moves fast and the margins between a good sale and a great one are made in strategy, preparation, and negotiation. The Pollifrone Team has spent years perfecting all three. When you list with us, you get more than an agent — you get a team that treats the sale of your home like it’s their own.

★★★★★5-Star Service

Top 1.5%Nationwide

$600M+Sold

The Selling Process

Your Next Move, Handled With Precision

A proven four-step approach that gets your home sold at the right price, on the right timeline, with zero surprises along the way.

Defining Success

Outlining Your Objectives

Clarify your motivation, timeline, and priorities
Determine where you’re moving next
Analyze active, pending, and sold comparables
Understand seasonal and market timing
Identify your home’s key differentiators

Preparing Your Home

Making Your Property Shine

Professional staging consultation
Architectural photography & drone footage
Custom property marketing materials
Complete required documentation & disclosures
Define launch timeline & showing strategy

Launching & Showing

Creating the Perception of Value

Full MLS listing with maximum syndication
Digital advertising & social media campaign
Christie’s International global buyer network
Open houses, broker previews & private showings
Weekly market reports & feedback updates

Negotiating & Closing

Protecting Your Best Interests

Review & qualify all written offers
Strategic negotiation to maximize price & terms
Manage multiple-offer situations
Coordinate inspections, repairs & escrow
Closing, celebration & ongoing relationship

What We Do For You

Your Listing, Elevated

From professional photography to Christie’s global reach, every tool in our marketing arsenal is deployed to attract the most qualified buyers and achieve the strongest possible result.

Professional Photography & Drone

Architectural-grade interior photography, twilight shots, and licensed drone footage that make your home unmissable online.

Custom Marketing Materials

Property brochures, feature sheets, and digital presentations designed to communicate your home’s story to every buyer who walks through.

Global Digital Advertising

Targeted campaigns across Google, Instagram, Facebook, and premium real estate portals — reaching buyers wherever they search.

Social Media Campaign

Cinematic Reels, Instagram features, and targeted paid social ads that put your listing in front of a highly engaged Bay Area audience.

Christie’s International Network

Backed by Christie’s International Real Estate, your listing gains access to a curated global network of high-net-worth buyers and elite agents across 50+ countries.

Strategic Pricing & Negotiation

Precision pricing based on real-time market data, paired with expert negotiation tactics that consistently achieve above-asking results for our clients.

The Standard We Set